Hireology Transforms How Dealers Attract, Hire and Integrate Top Talent, Launching the First Recruitment CRM Platform at NADA 2019

In an Applicant Economy where only 1.25 percent of applicants would even consider a job in automotive retail, this platform arms dealers with the tools to market open positions as they would their vehicles


Hireology, the leading recruitment CRM for multi-location, decentralized enterprises, has developed a full-stack recruitment management platform to help dealers build their best teams. Hireology’s Recruitment CRM creates a competitive advantage for dealers by transforming the recruitment journey from a transactional, ad-hoc process to a deliberate, ongoing talent-nurturing one that helps dealers see the greatest value from their greatest investment – people.

“In an industry that faces both a talent shortage and perception problem, dealers must be more proactive in managing their single greatest operating cost and competitive advantage – human capital,” said Adam Robinson, Co-Founder and CEO of Hireology. “Hireology specifically designed our Recruitment CRM to apply the same tactics dealers use to digitally retail their cars. We help dealers meet their job candidates where they are to build better teams and positively impact their bottom-line hrtech news.”

The platform features Hireology’s Attract, Hire and Integrate products, each of which streamlines every touchpoint along the applicant journey from attracting talent, hiring candidates and engaging employees. For a potential applicant, that relationship begins the moment they first interface with a dealer – whether it’s via their website, a job board or the show floor. As a result, it’s critical to extend a dealership’s brand equity into the hiring process – from tailored postings, thoughtful applications and rapid response times – into onboarding and beyond hrtech.

For a dealer with open positions, Hireology’s recruitment CRM can reduce the time-to-hire. On average, dealers take 10 days to review an applicant at a cost of $1,000 per day in lost revenue due to unfilled roles. Hireology’s platform reduces that time to 3 days. It also helps dealers extract greater value from their new hires by operationalizing onboarding and employee integration by getting them on the floor and contributing to the bottom line.

Hireology’s recruitment CRM also features new functionality including added SEO capabilities, text-to-recruit options, passive sourcing, and candidate records. As a result, this platform enables dealers to manage all hiring activity – job descriptions, open position promotion, interview scheduling, background checks – and onboarding. Post-hire, dealers can further manage all payroll, human resources, time and attendance, and benefits needs in one place strategic sourcing.

By investing in their employment brand, dealers can future-proof their businesses by building the best teams that are invested in the company’s success.

To learn more about Hireology’s recruitment CRM platform, visit Hireology at Booth #3401 S at NADA 2019 from January 24-27 at the Moscone Center in San Francisco, CA. Adam Robinson will be speaking at:

  • “Solve Job Seeker Perception with Recruitment Marketing,” Thursday 4 p.m.
  • “Build Your Best Team Using Insights Driven Decision Making,” Friday 10:30 a.m.
  • “Rethink Your Fixed Ops People Strategy to Drive Profits,” Saturday 10:30 a.m.

About Hireology
Hireology’s recruitment CRM empowers multi-location, decentralized enterprises and independently owned businesses to build their best teams with confidence. The company equips HR and business leaders with the skills and technology needed to manage the full employee lifecycle – from hire to retire – in one seamless platform. With focused expertise across several industries – including retail, automotive, healthcare and professional and consumer services – more than 6,500 businesses today trust Hireology to help build great teams, lift customer service and drive profitability.


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