Betts Recruiting, the leading recruitment firm for sales, marketing and people operations roles, has welcomed Kendra Morales as its new Vice President of Sales Enablement. In this role, Ms. Morales will lead the development of key resources that will strengthen the company’s ability to facilitate their partner companies’ growth and success through faster hiring. This includes building continuous training and development programs for the Betts Recruiting team, talent acquisition strategies creating segmented playbooks tailored to the segments that Betts recruits for and facilitating the overall Betts go-to-market strategy, and working closely with BD and Marketing to create cohesive revenue-focused processes and procedures.

Ms. Morales arrives just weeks after Betts brought on Charisse Fontes as Vice President of People, and her hiring is a major step in the company’s current expansion. She brings extensive experience in senior- and director-level positions at recruiting and technology companies to her role at Betts. Her experience founding a non-profit organization helping people in need transition to independent living aligns perfectly with the company’s focus on building genuine human relationships.

“I’m excited to join a company with the inspiring mission of facilitating mutually successful relationships between great companies and talented professionals,” commented Ms. Morales. “I’m fully invested in the Betts mission of helping companies grow, and I look forward to developing enablement resources to help further that mission.”

Carolyn Betts Fleming, founder and CEO of Betts Recruiting, added, “Kendra has a crucial role to play as we expand our team, take our operations to the next level, and help more companies meet their aggressive hiring goals.”