goHappy Launches Automatic Language Translations for Frontline Text Messaging

goHappy, the leader in innovative and inclusive frontline engagement tools, has launched a powerful new feature that automatically translates text messages into each employee’s preferred language, eliminating the need for HR, Operations or Communications teams to manually segment messages by language.

With support for over 115 languages, including Spanish, Mandarin, Haitian Creole, Tagalog, and more, this update makes goHappy’s frontline messaging tool even more inclusive and impactful for today’s linguistically diverse frontline workforce.

“Every employee deserves to feel valued and connected and language should never be a barrier to that,” said Shawn Boyer, Founder and CEO of goHappy. “This new feature is another big step toward ensuring frontline workers can receive messages in the language they’re most comfortable with, and that employers can reach their entire workforce quickly and effortlessly.”

Now, when a message is sent through goHappy, each employee receives it in the language they’ve chosen – no extra work required from the sender or the recipient. If a company hasn’t collected preferred languages from its employees, goHappy makes it easy for frontline workers to self-select the language in which they’d like to receive communications.

This innovation removes the burden from HR, operations and communications teams while delivering a more personalized experience to every frontline worker – increasing the likelihood that text messages are read, understood, and acted upon.

The new automatic language translations feature works across:

• Broadcast messages
• Keyword-triggered responses
• Automated workflows and reminders

This enhancement is part of goHappy’s continued commitment to breaking down communication barriers and helping employers reach 100% of their frontline workers – regardless of role, location, or language. That same automatic translation functionality will soon extend to feedback as well – including new hire, exit, engagement, and custom surveys – further strengthening connection and inclusivity across every stage of the employee journey.