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Reading: CasaPerks Technologies, Inc., Closes Significant $15.8M Seed Round
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Recognition/Rewards

CasaPerks Technologies, Inc., Closes Significant $15.8M Seed Round

Capital fuels expansion across real estate and the workplace while unlocking the company's next phase of consumer growth

BusinessWire
2 months ago
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CasaPerks Technologies, Inc., Closes Significant $15.8M Seed Round
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CasaPerks Technologies, Inc. (“CasaPerks Technologies”), the AI-powered intelligent rewards platform behind CasaPerks and WorksPerks — both built on Anthropic’s Claude — today announced the close of a $15.8 million seed round. Longevity Equity, investor in Elon Musk’s SpaceX/Ai platform headed by Managing Director Will Steakley, was among the round’s lead investors, with additional participation from institutional and top real estate operators. The capital will accelerate the company’s expansion across student housing and conventional multifamily, scale WorksPerks — its AI-powered workplace recognition platform — and fuel the company’s growing consumer rewards business.

Founded by hospitality and property technology executives with deep experience in real estate operations and global loyalty, CasaPerks Technologies has established a leading position in student housing and is rapidly expanding into conventional multifamily. In 2025, the company delivered 10x revenue growth, completed its first acquisition with the assets of credit reporting company Tackle, and launched its Canadian operations with a major enterprise customer.

“This round is a milestone, but more importantly it’s a mandate,” said Kevin J. Bradt, CEO of CasaPerks. “Our investors are backing a thesis we’ve believed from day one: that the best loyalty programs aren’t built on financial engineering or credit card gimmicks with high interest rates — they’re built on simple, intelligent, measurable value for the people you’re trying to activate. We’ve proven that thesis in student housing. Now we’re applying the same AI and infrastructure to conventional multifamily and, with WorksPerks, the workplace itself.”

“I was one of the first to back CasaPerks because I believed in Kevin and the team’s vision. Returning as a lead in this round was an easy call — that belief has only deepened. Few teams I’ve backed have built more with less,” said Steakley. “CasaPerks has quietly built one of the most activated consumer audiences in the country — residents and employees who interact with real economic value every month. This round is the inflection where CasaPerks Technologies moves from a proven B2B platform to a category-defining consumer rewards business. We’re proud to back this team again.”

The launch of WorksPerks earlier this year marked the company’s expansion beyond real estate and represents one of its largest strategic opportunities. WorksPerks brings AI-powered intelligent recognition to small and medium businesses — a market materially larger than the company’s real estate TAM. Where most employee recognition platforms simply digitize a thank-you, WorksPerks uses AI to optimize the experience for both sides of the program: surfacing insights to managers about who needs recognition and when, identifying activation and retention signals before turnover becomes a problem, and personalizing rewards to what each employee actually values. Early traction has been strong, and notably, no competing platform in real estate today bridges resident loyalty and workplace recognition — a gap CasaPerks Technologies is uniquely positioned to fill.

“What’s powerful about where we sit today is that the same operators who use CasaPerks to activate their residents have employees they need to activate, too,” Bradt continued. “Property management is a service business, and recognition matters. WorksPerks gives our real estate customers a single, trusted partner for both their resident experience and their workforce — and it opens the door to every small and medium business beyond real estate. There’s a real platform here, and this round lets us build it at the pace the market is asking for. And as our base grows, so does our value to the consumer brands that want to reach them — that’s where this business gets really exciting.”

At the core of the business, CasaPerks is the fastest and most intelligent rewards platform in the category — built on years of investment to let operators issue rewards and residents redeem them in under a minute, anywhere in the world. The same AI engine optimizes the rewards experience for both operators and residents — personalizing what each resident earns and redeems based on their preferences and behavior, surfacing real-time insights to operators on activation patterns and retention risk, and continuously learning which rewards and brand partnerships actually drive leasing, renewals, and NOI. Together with rent and credit monitoring capabilities from the Tackle acquisition, CasaPerks helps operators accelerate leasing, increase activation, improve retention, and grow ancillary revenue.

“A rewards platform is only as strong as the experiences it delivers, and that comes down to the brand partners we bring to our residents and employees,” said Cory Allen, Chief Strategy Officer of CasaPerks. “This round lets us invest aggressively in our sales engine and expand our brand partnership ecosystem, so that every CasaPerks resident and every WorksPerks employee earns rewards that actually matter to them. That is the flywheel — better partners, better experiences, deeper activation, stronger results for our operators.”

With proven B2B traction across both real estate and the workplace, CasaPerks Technologies is now positioned to grow the consumer side of its platform — turning its activated base of residents and employees into a high-value audience for the brand partners and consumer products its customers love. Proceeds from the round will be used to fuel the company’s sales engine and expand its brand partnership ecosystem, delivering a premium rewards experience across both CasaPerks and WorksPerks.

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