TalentFusion, a company dedicated to pioneering the next generation of Direct Sourcing in contingent workforce talent management, announced its official launch. Established as an Innova Group Company in 2024, TalentFusion is poised to transform the talent acquisition landscape, introducing innovative technology and a revolutionary approach to streamlining the Talent Management Lifecycle.
TalentFusion is on a mission to simplify, unify, and humanize the talent management process through the introduction of Branded Talent Communities. These communities, powered by cutting-edge technology and diverse capabilities, accelerate all metrics compared to those produced through traditional Direct Sourcing and MSP programs, including cutting time to hire by 66% and securing a 98% redeployment rate. TalentFusion’s focus extends beyond sourcing talent; it aims to keep candidates engaged with organizations, and retain and nurture workers, transforming them into brand advocates who will refer top talent.
“TalentFusion marks a paradigm shift in accessing contingent talent and redefining the candidate experience,” said Katie Bussey, Head of TalentFusion. “In today’s diverse workforce, which spans five generations and includes over 40% contingent workers, our approach is designed to cater to all age groups with transparent, efficient, and user-friendly technology. TalentFusion goes beyond simply building talent pipelines; we focus on creating meaningful experiences that transform candidates into brand ambassadors. In an era where candidates have more control over their next career move, delivering these experiences is crucial for organizations seeking to stay competitive.”
TalentFusion brings together a dynamic team with skills and expertise ranging from loyalty marketing, branding, and content creation to advanced analytics and community management expertise. Unlike support models found in traditional recruiting and direct sourcing solutions, TalentFusion’s integrated support model merges award-winning brand and marketing professionals with staffing and workforce solutions experts to power each branded community.
“In an era defined by rapid change and evolving labor dynamics, TalentFusion reimagines talent acquisition and the modern-day workforce solution,” said Christopher J. Dwyer, SVP of Research at Ardent Partners and the managing director of the Future of Work Exchange. “By harnessing the power of direct sourcing and omni-channel strategies, TalentFusion empowers businesses to forge deeper connections with top talent and develop scalable workforce strategies that will help enterprises thrive. Through exceptional candidate experiences and a strong employer brand, TalentFusion promises to unlock the potential of human capital, transforming the way organizations find, engage, and nurture their workforce.”
TalentFusion leverages proprietary technology that goes beyond the job board-based Direct Sourcing platforms found in most solutions today, and includes multi-level referrals, dynamic talent pools, powerful AI, customizable reporting, automated shift management, programmatic marketing, surveys, and check-ins to name a few. Notably, TalentFusion is entirely MSP agnostic, providing clients unprecedented flexibility to overlay their existing contingent workforce program with this solution without risk or disruption to their organization.
“Like MSPs reshaped contingent talent management over two decades ago, TalentFusion is setting the stage to remodel the MSP structure as a new standard in the industry,” said Art Knapp, CEO of HireGenics and TalentFusion. “As companies continue to experience labor and skills shortages, traditional recruitment methods are simply no longer sufficient to help them attract the right talent. Through the TalentFusion solution, we are redefining how enterprise organizations attract contingent talent now, and in the future by building an interactive community environment, upskilling candidates, and creating brand loyalists who refer their network. This is where the transformation begins.”
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