Cross Country CEO featured on 2024 SIA 100 in Staffing List

The 13th annual list honors 100 notable leaders elevating the staffing industry

Cross Country

Cross Country Healthcare, a market-leading, tech-enabled workforce solutions platform and advisory firm, is proud to announce that John A. Martins has been recognized on the Staffing Industry Analysts (SIA) Staffing 100 list of the most influential people in the industry.

“I’m deeply honored to be included in the SIA’s Staffing 100 list. This recognition is a testament to our team’s commitment to driving innovation and excellence in the staffing industry,” said John A. Martins, President, and CEO of Cross Country. “It reflects our dedication to delivering exceptional value to our clients and candidates, shaping the future of workforce solutions.”

As President and CEO of Cross Country Healthcare and a member of the company’s board of directors, Martins is instrumental in driving the organization’s digital-first approach while leveraging his extensive technology background to lead and advance Cross Country’s digital transformation. Under his leadership, the company has introduced initiatives like Intellify™, a cutting-edge vendor-neutral workforce management platform, Data Aggregation Services (DAS), launched to pioneer bill rate transparency in the industry to assist hospitals in cost validation and Xperience, a career and job platform, created to empower professionals with rewarding career opportunities.

Before leading the organization, Martins was President of Delivery for Cross Country, where he led the strategic vision and execution for the Cross Country Nurses, Cross Country Allied and Cross Country MSN delivery brands, operations, and proprietary technology platforms. Martins’ more than 20 years of experience in the staffing industry has included senior leadership positions with several of the nation’s largest healthcare staffing providers, including AMN Healthcare Services and Aya Healthcare, Inc.

Staffing Industry Analysts (SIA), the global advisor on staffing and workforce solutions, has published its 13th annual list of North American staffing leaders, honoring 100 notable individuals who are elevating the industry and advancing the workforce solutions ecosystem through their accomplishments.

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