Appcast, the global leader in recruitment marketing technology and services, announced that it has been named a Strategic Challenger in the 2024 Fosway 9-Grid™ for Talent Acquisition. The report states that Strategic Challengers provide a broad suite of talent acquisition solutions that meet the recruiting and hiring needs of complex, global enterprise organizations.
Appcast’s programmatic-powered recruitment marketing solution, AppcastOne, was recognized in the Fosway 9-Grid™. AppcastOne fuses programmatic, search, social and traditional media into a single offering that transforms candidate acquisition for enterprise employers.
“We are delighted with Fosway’s recognition of our commitment to delivering innovative, data-driven talent acquisition solutions,” said Roy Jacques, managing director for U.K. and EMEA at Appcast. “Our ever-growing presence in Europe, strong industry partnerships, product evolution, and absolute focus on helping clients meet their hiring objectives have enabled us to challenge the status quo of recruitment marketing and power hiring for the world’s leading employers.”
“As working patterns become more complex, the struggle to find skilled workers is intensifying,” said David Wilson, CEO and founder at Fosway Group. “Appcast’s integration of different channels to provide a unified view of the TA experience has seen them named Strategic Challenger in this year’s 9-Grid™ for Talent Acquisition.”
The Fosway 9-Grid™ is a five-dimensional model that can be used to understand the relative position of different solutions and providers in a selected market segment. It allows organizations to compare different solutions based on their Performance, Potential, Market Presence, Total Cost of Ownership and Future Trajectories across the market.
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