Workvivo, a Zoom company, is enabling world-leading brands to quantify employee trust and improve retention by using Artificial Intelligence through predictive insights platform Adoreboard, it was announced today.
Adoreboard, a Gartner Cool Vendor, will support Workvivo’s existing listening and insights capabilities to deliver actionable insights by measuring levels of emotional intensity in text feedback collected through Workvivo pulse surveys.
The AI platform has been used as part of the Workvivo Boost Program which is an all-star team of industry experts from the world of Employee Engagement & Internal Communications who partner with customers to elevate aspects of their employee experience such as strategy, content and culture.
Colum Nugent, Head of Professional Services said that the new initiative will benefit customers by going beyond employee statistics to understand what really drives employee retention.
“When it comes to employee listening, we use the AI from Adoreboard to collate huge amounts of feedback responses and interpret the emotion behind each answer quickly.
Adoreboard shows us exactly how people are feeling and even goes a layer deeper by surfacing the prominent themes that will have the biggest impact on employee retention. Ultimately, we’ve seen that using insights surfaced by Adoreboard has had a massive impact on increasing employee satisfaction.”
Workvivo has observed between a 5% – 8% increase in employee engagement from customers who have deployed the Adoreboard platform to complement their employee listening strategy over a 14-month period.
Chris Johnston Chief Executive of Adoreboard, said:
“Workvivo is a leader in driving employee engagement. Combining their existing listening practices with the power of Adoreboard’s executive-ready insights has the potential to deliver next-level employee engagement.”
The ability to measure employee Trust has come under the spotlight after new research reveals a ‘trust deficit’ with Trust in Fortune 100 employers falling by 10% post-COVID.
Data scientists at Adoreboard conducted the study across 750,000 online employee reviews of Fortune 100 firms across a 45-month period. The research found that the rally call to ‘return to the office’ has been met with a collective groan with 5% of employees expressing sadness at the prospect. In stark contrast, the ‘pandemic dividend’ of improved work-life balance has increased employee Trust by 12%
Internal communication has emerged as one of the casualties post-COVID with a 17% increase in negative emotions such as anger and fear. Stress and burnout have increased negative emotions towards employers by 15% since the end of COVID with more employees expressing it as a key concern. Whilst 18% of employees cite poor management fuelling a 7% increase in anger compared to during COVID.
Adoreboard is used by some of the world’s most well-known brands including Procter and Gamble, Allstate, and Amazon to analyse employee data and uncover insights which help to improve employee experiences.
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